Eloqua Users Group – EE13

EE13Everybody seem to be preparing for the Eloqua Experience – what is very exciting.  Topliners boasts a group dedicated to the event…  this is probably where we can learn about any additional parties.  😉

Tip from the Eloqua Users Group – there will be no printed materials this year – bring iPad or download an app.  My strategy?  Print the schedule in advance!!  🙂   the most popular object during the last Minneapolis Mobile March event was a black and white printout of agenda…  even if the event produced the app and each room sported a QR code 🙂

3rd party cookies:  browsers are becoming less hungry for 3rd party cookies, which are used by Eloqua application now.  Eloqua is in the process of transitioning to a 1st party cookies for this purpose.

Another interesting development – Google is developing an AdID to replace 3rd party cookies completely – this development is interesting to watch.  Though we, marketers, worry…

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