The Goal

The Goal by Eliyahu M. Goldratt

Oh, I just fell in love with the theory of constraints! 

The book was written over 20 years ago, but, remarkably, it depicts in vivid details our world…  Just change “robots” to “web sites” and the same assumptions will be correct…  We are trying to make robots/web sites “work” by releasing more materials/ad budget, and…  create inventory of parts/clicks that we are not able to utilize… and the inventory becomes obsolete…  While we are missing the goal: the robots/web sites/anything the company uses should ultimately increase the profit…

Ha!  Nobody smokes in the office anymore, but too many companies make the same errors that were so spectacularly described more than 20 years ago… 

I am looking forward reading more about the theory of constraints.


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